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#  How to Achieve a Competitive Edge in New Product Development

This is an executive summary of Tech-Clarity's research, *Achieving a Competitive Edge in New Product Development*. Tech-Clarity surveyed 298 companies about what it takes to achieve a competitive advantage in product development. The survey identified three top drivers of that advantage: product quality, innovation, and speed to market. However, achieving these outcomes requires overcoming a range of product development challenges, which are explored in this video. You can also access the report with the complete research findings

- [here](https://solidworks.com/media/achieving-competitive-edge-new-product-development).

[![](/sites/default/filesd10/styles/bg_large/public/2026-10/Achieving%20a%20Competitive%20Edge%20in%20New%20Product%20Development.jpg.webp)](https://youtu.be/H7sBYcYEjiM?si=dXxj5lwajOPdGhrq)

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