Public Relations Manager
JOB TITLE: Public Relations Manager
LOCATION: Concord, MA
COMPANY INTRODUCTION: Dassault Systèmes SolidWorks Corp., a Dassault Systèmes S.A. subsidiary, is a world leader in 3D solutions that help millions of engineers and designers succeed through innovation. Our products deliver an intuitive experience in product design, simulation, publishing, data management, and environmental impact assessment. For the latest news, information, or an online demonstration, visit our website (www.solidworks.com) or call 800-693-9000 (outside of North America, call 781-810-5011).
DESCRIPTION: The Public Relations Manager is responsible for creating and implementing programs that position SolidWorks as the leading 3D design software brand in the market. This includes, but is not limited, to maximizing outreach and developing relationships with traditional trade and business media, utilizing social media / online resources, as well as direct / demand generation programs. The public relations manager is responsible for:
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Managing external PR agency to ensure all necessary strategic and tactical programs are implemented in a timely manner and within budget
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Understanding and recommending strategic programs that can be implemented both short and long term to help propel SolidWorks’ brand awareness among the media and the general public
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Overseeing the creation, management and distribution of press releases on a weekly basis
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Managing the DS SolidWorks sponsorship program to ensure software is delivered to relevant customers and that promotional opportunities are fully leveraged
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Working with global resellers, marketing teams, executives, and product management to ensure external messaging is accurate, on brand, and meets corporate goals / expectations
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Researching, creating, and implementing customer testimonial stories that can be promoted via the media, as well as lead generation, sales and marketing communications
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Maintaining active editorial calendars and providing the “face” of the company by establishing personal relationships with key journalists and analysts
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Assisting with the messaging and planning of all global media launch activities for DS SolidWorks’ products
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Managing DS SolidWorks media events including development of content with executives
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Managing external awards programs
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Assisting with writing of internal and external communications materials such as corporate letters, product bulletins, blog posts, etc..
MINIMUM EXPERIENCE: 5+ years of agency or high-tech public relations experience including staff management.
EDUCATION: B.A. in Journalism, English, or Marketing.
REQUIREMENTS:
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5+ years of agency or high-tech public relations experience including staff management.
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Strong organizational skills, initiative, and ability to handle multiple projects in a fast-paced environment. Ability to set, maintain schedule and meet deadlines. Ability to manage budget, analyze and report on results.
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Proven writing and editing skills, including both PR and promotional copy.
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Good interpersonal skills and ability to work with senior management, international staff. Ability to work independently and cooperatively as part of a team to meet organizational objectives.
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Proficiency with Microsoft Office products.
COMPENSATION & BENEFITS: DS SolidWorks offers an excellent salary and bonus plan, commensurate with experience that is above average in the local community. Benefits include comprehensive coverage for medical, dental, vision care for employee & dependents as well as employee life, short and long term disability, tuition reimbursement, 401K with no waiting period, 3 weeks vacation and 10 holidays.
CONTACT INFORMATION:
For immediate consideration, email careers@solidworks.com